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Recent Posts

March 28, 2018

Succeeding in anything requires organizational skills. When you decide to jump headfirst into your fitness career, there are a few things I’ve discovered through experience that you need to have – and they have nothing to do with your knowledge about health and fitness...

March 21, 2018

When you’re starting your own fitness business, you will find yourself making decisions you probably thought you would never need to make. One of the biggest questions many personal trainers have is if it’s worth it to hire a PR agency. In my book Your Fitness Career,...

March 14, 2018

The formula for your success as a personal trainer is, well, personal. What you define as success may not be the same thing as another trainer. I have found throughout my years in the field that you have to strive to find the right work/life balance. You should have as...

March 7, 2018

As you enter the fitness business, one of the best tools you have on your side is the internet as a platform for your own blog. But it’s not a fool-proof way to build your business. You must make sure you have the drive and the passion to write your blog and keep it up...

February 28, 2018

The path to success isn’t a straight line. It’s full of twists and turns and unexpected obstacles. To be a successful personal trainer you must have a business plan. But before you can have a business plan, you must first understand who you are as a personal trainer. W...

February 21, 2018

One of the most important assets you have in the fitness business is time. The money will always come and go. I know I’ve gone through times where money was tight. You can lose money and gain it back, but time can’t be regained. That’s why it’s important as a personal...

February 14, 2018

The goal of successful personal trainers is to actually make a living as one. Your ability to make a living in this business and growth in it is directly related to your rates and how confident you are in presenting them to potential clients. As a business owner, it’s...

February 7, 2018

So you’ve learned how to become a personal trainer – the tough part is over, right? Not so fast! You’re now a business owner, which means you must learn how to make your personal training business stand out. The best way to do that? Well, it involves learning how to ma...

January 31, 2018

As a personal trainer, you understand the importance of goal setting. After all, it’s what you do with your clients to help them get where they want to be. So, ask yourself – where do you want your personal training business to go? I have found that setting goals for m...

January 24, 2018

Did you know that a first impression only takes seven seconds to make? The instant imprint you make on people relies heavily on body language. As a personal trainer, you may know a lot about the human body and fitness, but how much do you know about what your body lang...

January 17, 2018

In order to be successful as a personal trainer, you have to know how to balance your education and experience. You’re more than just a personal trainer; you’re a brand and the proud owner of a personal training business. That means you have to set goals for your brand...

January 15, 2018

Branding your personal training business is one of the most important steps you will take toward success. That’s because your brand will influence how your clients feel and think about you and the services you provide. Nothing – and I mean nothing – can take your perso...

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